US Mid-Market Manufacturing Leaders
10 Minds
US Mid-Market Manufacturing Leaders are owners and senior executives at US firms with $10M–$1B in annual revenue, operating across materials, surfaces, and building technology sectors where reshoring incentives and infrastructure demand are reshaping procurement priorities. 76% of mid-market manufacturers report improved year-over-year performance, while the top concerns remain supply chain disruption, input-cost inflation, and talent shortages, with capital flowing primarily toward AI, core systems, and workforce investment. In the materials and building tech vertical specifically, industrial and infrastructure end-markets are outperforming residential and office segments, and digital transformation barriers, budget (32%), data security (31%), and skills gaps (41%), remain the defining friction points for technology adoption decisions.
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- 20%
- 20%
- 22%
- 10%
- 8%
- 34%
- 28%
- 22%
- 16%
- 76%
- 24%
- 78%
- 20%
- 2%
- 1Budget constraints32%
- 2Data security concerns31%
- 3Lack of senior management interest30%
- 4Cybersecurity skills gap41%
- 35%
- 30%
- 25%
- 10%
- 55%
- 25%
- 20%
- 1Agree: avoiding cloud risks market share57%
- 2Agree: avoiding cloud impedes AI49%
- 3Not concerned / disagree20%