Pay as you go charges for responses. Every response pack uses the same unit price; unused purchased responses carry over and are shared across the workspace. The answers below cover pricing, accuracy, data privacy and getting started.
How much does Minds cost?
Prices include tax, except for US customers: sales tax is added at checkout.
Pro and Enterprise are also available. Pro costs €199 per named user/month or €1,990 per user/year including VAT, with 5,000 responses per user/month pooled across the workspace and 25 saved Audiences per user. Pro responses reset monthly, including with annual billing; purchased top-ups carry over. Enterprise starts at €15,000/year excluding VAT, with 600,000 responses/year and 125 saved Audiences at entry level; users, deployment and limits follow the contract. Only new Starter subscriptions are retired.
Pay as you go costs €0.12 per response including VAT, or $0.12 plus applicable US sales tax. The available packs all use the same price per response:
| Responses | EUR, including VAT | USD, before applicable sales tax |
|---|
| 500 | €60.00 | $60.00 |
| 2,000 | €240.00 | $240.00 |
| 10,000 | €1,200.00 | $1,200.00 |
Your Stripe checkout shows the final amount and tax before payment. See the pricing page and your account billing settings for the current offer.
What is a synthetic response?
One response is one AI-generated answer from one Mind. A question answered by 20 Minds uses 20 responses; ten questions answered by the same 20 Minds use 200.
What does the workspace include?
Pay as you go includes users and free viewers, a shared prepaid response balance, 10 saved Audiences per workspace and up to 200 Minds per Audience. Studies, research methods, exports, standard integrations, API and MCP access are included. Audience validation uses responses from the same balance. SSO is excluded. Research responses consume the prepaid balance or the applicable paid-plan allowance.
Do unused responses expire each month?
Unused purchased responses carry over. The workspace spends its shared response balance as research runs. Auto-recharge can buy your selected response pack when the balance reaches your chosen threshold, subject to the applicable automatic spending limits.
Is there a free plan or Starter trial?
Pay as you go is the default, with zero included responses and validations. There is no Free allowance or automatic signup credit. Purchased responses stay in your balance. Pro and Enterprise remain available; existing paid and partner agreements retain their terms. To switch from Pro, choose Pay as you go in billing settings and confirm in Stripe. Pro stays active until the paid billing period ends; the workspace then returns to Pay as you go and retains unused purchased responses.
How do I stop automatic purchases?
Turn off auto-recharge in billing settings to stop future automatic purchases. Existing subscriptions can still be managed or cancelled there; contracted accounts follow their agreements.
How accurate is Minds?
Minds measures accuracy rather than asserting it. An Audience can be validated against a real published survey or your own survey file: its Minds answer the survey's questions and their answer shares are compared with the real ones, giving a score out of 100 per survey. Accuracy varies by Audience, question type and category, so validate the Audience you plan to use.
What do the published benchmarks show?
Minds has published replications against five public datasets: GSS 2024, ANES 2024, the 2024 Canadian Election Study, PISA 2022 and Food and You 2. Mean errors ranged from 4.72 to 8.33 percentage points. The studies use different instruments and should not be averaged into one accuracy score (full results). For how validation works in detail, see how synthetic market research is validated against real data.
Should I trust synthetic answers for big decisions?
Use them as directional evidence. Synthetic research is useful for narrowing concepts, sharpening questions and finding objections early. It does not establish representativeness, prove demand or replace recruited respondents for final high-stakes decisions. Validate against your own historical data where you can.
Is Minds GDPR compliant?
Minds is built in Berlin and San Francisco and offers a data processing agreement under Article 28 GDPR (DPA), publishes its technical and organizational measures (TOM) and lists every subprocessor (subprocessors). Whether a specific project is compliant depends on the data you upload and your legal basis, so review it with your privacy team.
Where is my data stored?
The application is hosted on DigitalOcean in Frankfurt, Germany, and the database on Supabase in the EU (Stockholm). Cloudflare provides the CDN and security layer through its global edge network. AI model providers and their processing regions are listed on the subprocessors page; region-specific inference can be arranged in an Enterprise agreement.
Will Minds train on my private data?
No. Minds does not use, and does not permit its subprocessors to use, your content to train, fine-tune or improve shared, foundation or third-party models. This applies to Starter, Pro and Enterprise plans, including free and trial accounts (privacy policy).
Can I delete my data?
Yes. You can delete your account and its data from your settings. Personal data and content are removed from active systems within 30 days, and backup copies are overwritten within up to 30 further days (privacy policy).
Do you sign DPAs?
Yes. The standard DPA is at /legal/dpa.
What data does a Mind use?
Minds are grounded in the sources you give them, such as a brief, websites, documents and survey files, together with public-web context gathered by Minds PRISM, the reasoning and source-modeling engine beneath every Mind. Private uploads stay in your workspace.
Does Minds use my CRM data?
Only if you upload or connect it. Imported data is private to your workspace.
How do I get started?
- Create an Audience. Describe who you want to reach, or paste a website or brief, and Minds builds the Minds for it.
- Open a Study. Ask open or closed questions, upload a stimulus such as a PDF, image, video or landing page, or pick a method such as MaxDiff.
- Read and compare the results. Answers are analyzed and can be compared across segments and exported.
See the Guide on getting started.
What is the fastest way to evaluate Minds?
Take a question from research you already have, such as a survey result or a brand tracker, and ask it to a Minds Audience. Compare the answers, or run an Audience validation against the survey file.
Where is the API documentation?
/api/overview. Full reference for Minds, Audiences, Studies, knowledge and integrations.
Where is the MCP server?
/mcp/overview. Use Minds from any MCP-compatible AI client, such as Claude, ChatGPT or Cursor.
Email [email protected] for any question, or use the feedback option in the product.
Enter a budget in the billing currency and see the whole responses and exact charge before checkout, using the same rate and minimum as the smallest preset. Purchased responses share the existing balance and can be selected for explicitly authorised automatic recharge.
The current minimum is the smallest preset: €60.00 for 500 responses. A €100 budget buys 833 whole responses for €99.96; the unused €0.04 is not charged. The balance stays in responses. US sales tax, where applicable, is added at checkout.
Auto-recharge starts off. In billing settings, enable it and edit the recharge amount and remaining-balance threshold; Stripe confirmation is required before the new settings take effect. Defaults use the current smallest pack amount, a threshold of 5.00 and a monthly cap of twice that pack amount in the billing currency. The balance stays in whole responses, with visible monetary equivalents. EUR amounts include VAT; USD limits are before added sales tax. Manual top-ups remain available after the automatic cap is reached.
At Stripe Checkout, you can choose to save your card for future top-ups. Eligible saved cards appear at the next checkout; each manual purchase still requires confirmation. Billing settings show invoices in a separate card with invoice number, date, status and amount, linking to the hosted Stripe invoice.
Frequently asked questions
How much does Minds cost?
Pay as you go costs €0.12 per response including VAT, or $0.12 plus applicable US sales tax. Packs contain 500, 2,000 or 10,000 responses at the same unit price. Existing paid plans retain their terms; new Starter subscriptions are retired.
Is there a free plan?
No. Pay as you go is the default and starts with zero responses. There is no recurring Free allowance or automatic signup credit. Add prepaid responses before running research.
What is a synthetic response?
One response is one AI-generated answer from one Mind. One question asked to 20 Minds uses 20 responses. Ten questions to the same 20 Minds use 200 responses.
Does Minds offer a free trial?
New Starter subscriptions and trials are retired. Pay as you go starts at zero responses, with no automatic signup grant. Existing paid subscriptions retain their terms.
How accurate is Minds?
Minds measures accuracy by validating an Audience against real survey data: its Minds answer the questions of a published or uploaded survey and their answer shares are compared with the real ones, giving a score out of 100 per survey. In published replications of five public datasets, mean errors ranged from 4.72 to 8.33 percentage points.
Does Minds train models on my data?
No. Minds does not use, or let its subprocessors use, your content to train, fine-tune or improve shared or third-party models. This applies to every plan, including free and trial accounts.
Where is my data stored?
Minds hosts its application on DigitalOcean in Frankfurt, Germany, and its database on Supabase in the EU (Stockholm). The full list of subprocessors and their locations is published at /legal/subprocessors.
How do I get started?
Sign up, create an Audience by describing who you want to reach or pasting a website or brief, then open a Study and ask a question or upload a stimulus such as a PDF, image or landing page.
