·Reference·Minds Team

Audience Grounding Reference: Data Sources

Audience grounding is study-specific. Minds can use supplied material and public-source context where enabled; researchers should inspect the actual sources, assumptions, and distributions attached to each Audience.

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Clients regularly ask which data can sit behind a Minds Audience. This page is a reference list, not a claim that every listed institution is queried for every Audience.

Minds does not maintain a fixed recruited-human panel. Audiences can be created from descriptions, existing Minds, files, links, research notes, and public-source context where enabled. The actual evidence depends on the request, workspace configuration, source access, and researcher review.

How we use these sources

When source research is enabled, Audience creation can use four reviewable steps:

  1. Search. The research question and audience definition are turned into targeted queries against public web and document sources.
  2. Extract. Candidate demographic, psychographic, socioeconomic, behavioral, geographic, or firmographic distributions are identified from supplied and accessible material.
  3. Review. Observed values, requested quotas, and proposed assumptions remain distinct. A source that names a variable without a share may result in an explicitly assumed distribution rather than a falsely attributed number.
  4. Cite. Grounded distributions retain source context where supported. Researchers should inspect the actual Audience record instead of inferring provenance from this general list.

Because selection is task-specific, a German B2B Audience and a Japanese consumer Audience may use different institutions. Some requests may rely primarily on customer-supplied material; others may not produce a defensible public distribution for every variable.

How sources are prioritized

The previous numeric confidence bands were not a published product guarantee. Use the qualitative hierarchy below as an editorial review aid; source relevance, recency, population fit, methodology, and directness still need to be checked for the specific Study.

PriorityTypical source typeReview question
Prefer direct evidenceNational statistics, regulators, original datasets, peer-reviewed researchDoes it directly measure the target population and variable?
Use with contextResearch institutes, associations, panel providers, and disclosed industry researchIs the method, field date, sample, and population fit clear?
Treat as a leadDomain publications or commercial summaries that name an original sourceCan the primary evidence be inspected and cited instead?
Label as an assumptionResearcher-provided targets or proposed distributions without observed sharesIs the value clearly separated from observed evidence?

Source list

The institutions below are examples of sources that may be relevant, grouped by type. Inclusion does not mean routine use, automatic acceptance, live access, endorsement, or a fixed priority. Sources not listed here may be more appropriate for a particular market or question.

Supranational & multilateral

SourceTypical coverage
EurostatEU-wide demographic, labour, income and household statistics
OECD DataCross-country economic, social and wellbeing indicators
UN Statistics DivisionGlobal demographic and development statistics
World Bank Open DataPopulation, income and development indicators by country
IMF DataMacroeconomic and financial indicators
WHO DataHealth prevalence and behaviour statistics
ILOSTATLabour force, employment and working conditions
UNESCO Institute for StatisticsEducation participation and attainment
EU Open Data PortalMachine-readable EU public datasets
European CommissionPolicy reports and sector statistics
European Environment AgencyEnvironmental and sustainability indicators
ECDCEuropean health and disease surveillance
EFSAFood safety and consumption data
EMAEuropean medicines and pharmacovigilance

Europe — national statistics

SourceTypical coverage
Statistisches Bundesamt (Destatis)German census, household and consumption statistics
INSEEFrench demographic and economic statistics
ISTATItalian population and household statistics
INE SpainSpanish demographic and living-conditions data
Office for National StatisticsUK census, labour and household data
CBS NetherlandsDutch population and consumption statistics
Statistics AustriaAustrian demographic and economic data
Bundesamt für Statistik (BFS)Swiss population and household statistics
StatbelBelgian demographic statistics
SCB SwedenSwedish population and living-conditions data
SSB NorwayNorwegian demographic and income statistics
Statistics FinlandFinnish population and consumption data
Statistics DenmarkDanish demographic and household statistics
Statistics Poland (GUS)Polish population and labour statistics
INE PortugalPortuguese demographic statistics
CZSO CzechiaCzech population and household data
HCSO HungaryHungarian demographic statistics
ELSTAT GreeceGreek population and living-conditions data
CSO IrelandIrish census and household statistics
TÜİKTurkish demographic and household statistics

Americas — national statistics

SourceTypical coverage
US Census BureauUS population, household and ACS microdata
Bureau of Economic AnalysisUS income, spending and regional economics
Bureau of Labor StatisticsUS employment, wages and consumer expenditure
National Center for Health StatisticsUS health behaviour and prevalence
National Center for Education StatisticsUS education participation and attainment
Statistics CanadaCanadian census and household statistics
INEGIMexican population and household data
IBGEBrazilian census and consumption statistics
INDECArgentine demographic statistics
DANEColombian population and living-conditions data
INE ChileChilean demographic statistics

Asia-Pacific — national statistics

SourceTypical coverage
Statistics Bureau of JapanJapanese census and household statistics
KOSTATKorean population and household data
KOSISKorean statistical information service
National Bureau of Statistics of ChinaChinese population and consumption statistics
MoSPI IndiaIndian household consumption and labour surveys
Australian Bureau of StatisticsAustralian census and household data
Stats NZNew Zealand demographic statistics
Singapore DOSSingaporean population and household data
BPS IndonesiaIndonesian demographic statistics

Middle East & Africa

SourceTypical coverage
GASTAT Saudi ArabiaSaudi population and household statistics
FCSC United Arab EmiratesUAE demographic and economic data
CAPMAS EgyptEgyptian census and household statistics
Statistics South AfricaSouth African demographic statistics

Central banks & ministries

SourceTypical coverage
European Central BankEuro-area household finance and consumption
Deutsche BundesbankGerman household wealth and income
Bank of EnglandUK household finance data
FRED (St. Louis Fed)US economic time series
Banque de FranceFrench household finance
Banca d'ItaliaItalian household income and wealth survey
Banco de EspañaSpanish household finance survey
Swiss National BankSwiss economic and financial data
Bank of JapanJapanese economic and consumption data
Bank of KoreaKorean macroeconomic statistics
Banco de MéxicoMexican economic indicators
Banco Central do BrasilBrazilian economic indicators
Reserve Bank of AustraliaAustralian economic data
METI JapanJapanese industry and trade statistics
MIC JapanJapanese communications and household surveys
Cabinet Office JapanJapanese consumer confidence and policy data
RIETIJapanese economic and industry research
NITI AayogIndian policy and development indicators
IPEABrazilian applied economic research
CONEVALMexican social development measurement
Bundesagentur für ArbeitGerman labour market statistics

Health & science agencies

SourceTypical coverage
Centers for Disease Control and PreventionUS health behaviour and prevalence
National Institutes of HealthUS biomedical and behavioural research
Robert Koch InstituteGerman public-health surveillance
NHS DigitalUK health service statistics
ICMRIndian medical research statistics

Academic & survey programmes

SourceTypical coverage
Pew Research CenterAttitudinal and social-trend surveys
GallupGlobal attitudinal and workplace surveys
EurobarometerEU public opinion surveys
European Social SurveyCross-national attitudinal survey
World Values SurveyGlobal values and beliefs survey
GESISGerman social science data archive
SOEP (DIW Berlin)German socio-economic panel
DIW BerlinGerman economic research institute
ifo InstituteGerman business and consumer climate
IZALabour economics research
ICPSRSocial science data repository
RAND CorporationPolicy and behavioural research
Brookings InstitutionEconomic and social policy research
JILPTJapanese labour policy research

Industry & association research

SourceTypical coverage
BitkomGerman digital-sector research
StatistaAggregated market data citing primary sources
YouGovConsumer panel and attitudinal data
IpsosMarket and social research
NielsenMedia and consumer measurement
GWIGlobal consumer survey data

What this list is not

These are public-source references, not partners, sponsors, or endorsers of Minds. Listing them does not imply a commercial relationship, licence, live integration, routine use, or review of Minds by the named institution. Where a commercial provider publishes useful evidence, source rights and access terms still apply.